When using SEO, there are times that you could be hit with a google penalty and it’s not a good feeling when you are penalized. When planning your SEO strategy do take note of the four things that you should watch out.
Linking to your homepage
There is nothing wrong linking your homepage but ensure its done naturally. The only natural way if the homepage links to the brand or a quote that links to the homepage of the person giving it.
If you have a homepage and product landing page on your website, it’s time to start a blog and start creating quality content that people would like to read. This is the only way to ensure your quality links to your site.
Linking from penalized websites
Don’t not linked your website to a website that is sandboxes. You would want links that are trusted by google, if you are unsure you could ask your SEO provider to determine which site is acquire links from and how to vetted that site.
Buying links
Links shouldn’t be purchase as it’s a violation of Google’s policies and this is one of the reasons websites get sandboxed. By buying links means you are entering the room of black-hat marketers and it might lead you to violate rules and regulations of google.
If this is your first time using SEO, ensure that you check the links with your provider or a SEO consultant in Singapore to help you identify and how to rectify it.
Written By: Danish